A marketing conference with a positive ROI
14th August 2025 in Tallinn
Fresh.
Practical.
No-fluff.
A marketing conference that's all about growing with limited resources.
Inspired by startups and the tech world, it's all about strategic, analytical, and cost-effective marketing — with a healthy dose of creativity.
This is an event for bold, ambitious, strategic, and analytical marketers who don't want to do marketing the same way it's always been done.
If that's you, it's an event you can't miss.
🖤
Full-day stage program
One day of insights, practical knowledge, and fresh takes—with an evening networking session.
🖤
Hands-on workshops
Before the main event, you can attend 3 intimate pre-events to learn hands-on marketing skills.
🖤
Marketers' community
We're all about bringing marketers together—to share experiences and learn from each other.
A marketing conference
with a positive ROI
WHY ATTEND?
🤍
Practical knowledge
Practical, up-to-date marketing knowledge—shared by people who are world-class professionals.
🤍
Fresh perspective
Marketing is changing. If you want to stay ahead, this is your chance to learn from the trailblazers.
🤍
Professional network
We're bringing together the best marketers in Estonia—to share knowledge and learn from each other.
PROGRAM
Let's start with
side events
5th June at 5 PM
at Elisa Stage
"The Art of Storytelling
in Marketing"
Learn how storytelling techniques from the film and TV world can be leveraged in marketing.
17th June at 5.30 PM
at PRNEWS.IO
"How to Get Media Attention: Straight from Journalists"
Press releases, DMs, phone calls — what do journalists appreciate? What gets ignored? Learn straight from the journalists.
Soon to be
revealed
The third side event
is soon to be revealed
It will be a practical meetup to learn hands-on marketing skills and meet other marketers.
14th august: full day of
actionable content
“How to Build a Strong Brand in a Performance-driven Company"
Kertu-Liina Lehismae and Carine van der Heijden will share lessons from building N26, the world’s largest mobile bank.
You’ll learn:
• The three pillars of marketing strategy
• What defines a strong brand, brand articulation, and how to develop it
• The key role of the product in brand building
• How creative assets help differentiate your brand—and how to scale production using AI and templating
• How to measure incrementality
• How to scale sustainably by focusing on LTV and ROAS
“7 Specific Ways to Save Time in Marketing with AI”
What’s your most time-consuming marketing task? We’ll get it solved 🤝🏼
Together with Annika Helendi, we’re creating something you haven’t seen before: 7 real AI use cases that help you save time on the tasks that slow you down the most, based on challenges submitted by grit. conference participants.
You’ll learn:
• Practical ways to save time with AI, based on real input from you
“If I Knew Then What I Know Now: Real Lessons from Scaling Printful to a $1B Company”
From helping the company 15x its revenue to reaching unicorn status, Raitis has been at the center of one of the most impressive growth stories in our region.
You’ll learn:
• Key lessons from expanding to the USA, Europe, Brazil, and Japan
• Things that worked in scaling Printful — and that Raitis would do again
• Things that didn’t work — and that he’d do differently now
• Mistakes he made that likely cost over $1M in revenue
“Real lessons from real experience. No theories — just things I’ve actually done.”
“Commitment — the Most Excruciating Part of the Job”
The grit. podcast episode with Liisa Ennuste about Bolt's brand has been our most popular one by far — and for a good reason! Now, we’re bringing their Head of Brand to the stage to share the strategy behind Bolt’s brand initiatives.
You’ll learn:
• How a brand platform brings clarity to chaos
• Why simple, organised ideas often have the most legs
• How business turns into strategy — and strategy into creative
• Why we need to stop calling everything a “campaign”
(Side note: you’ll probably get some inspiration and a creativity boost, too)
“The ROI of Thought Leadership: How to Do It, Prove It & Scale It”
Thought leadership is often viewed as a personal branding tool – but in reality, it can be a powerful business strategy that directly contributes to revenue growth.
You’ll learn:
• How to turn the expertise of your people into revenue
• How to measure the impact on business
• How to build a repeatable playbook that works across your company
...based on real case studies of real companies with numbers and lessons learned.
Drinks and Marketing Talks
The biggest value of the event is the people we’re bringing together. We have so much to learn from each other—and we’ve designed it to spark those conversations.
The evening networking session is a big part of it. Enjoy the warm summer evening with some drinks and marketing talks 🥂
Only 300 tickets
available
TICKETS
Get your ticket
Regular Bird tickets are available until June 20
for 449€ + VAT (548€ in total).
BACKSTORY—
about the event
🖤
Evolved from the
grit. podcast
Since 2020, we've interviewed
over 40 startup marketers from
top Estonian startups.
The feedback has been overwhelmingly positive—and now it's time to bring to the stage.
🖤
By the people who built sTARTUp Day
The grit. conference is founded
by Marelle Ellen, Mart Lättekivi, and Ermo Tikk.
Together, we built the sTARTUp Day festival—and now we're building a world-class marketing conference.
🖤
Made together with
the community
The conference is created together with the community, for the community.
The program is curated in collaboration with our partners, community, and podcast guests.
SILVER PARTNERS
BRONZE PARTNER
COMMUNITY PARTNERS
Interested in a partnership? Write hi@gritconf.com ↗
See you
there 👋🏼
FAQ
• Full-day stage program
• Lunch and coffee breaks (with some sweets)
• Organized matchmaking
• Evening networking session
• 3 pre-events to learn hands-on marketing skills
• Community of like-minded marketers 💕
The Regular Bird tickets are sold until June 20.
We don't limit participants by industry. Sometimes it's good to find inspiration from other fields! For example, if you're a SaaS marketer, you probably don't want to do marketing the same way as every other SaaS company.
We're sure you'll get some fresh perspective and new strategies for cost-effective growth.
If you have any issues with your purchase, feel free to reach out hi@gritconf.com 💌
What's in it for you?
1. A chance to reach the boldest, most innovative, and future-oriented marketers in Estonia. Mostly C-level, from the technology and finance sectors.
2. You'll support our mission to bring together top marketers, share experiences, and advance local marketing knowledge.
Get in touch with us via hi@gritconf.com ↗ – let's have a short call and take it from there!